Mani Ratnam is one of the all-time greatest directors in India. Mani Ratnam’s films used to have a huge craze in Telugu states.
But the new generation of audiences is exposed to different kinds of cinema and Mani Ratnam’s intense dramas have failed to strike a chord with them.
Hence, Mani Ratnam has changed his tracks and made a film that appeals to the current generation which is crazy with the visual spectacles or period dramas mounted on a large scale. “Ponniyan Selvan” aka “PS1” fits the bill.
The film’s trailer came out. A couple of songs have been released. But there is still a low buzz on the film in Telugu.
While the Tamil market is eagerly waiting for Mani Ratnam’s magnum opus, the crucial Telugu market is showing a cold response.
Dil Raju, who is marketing the film in Telugu, needs to think differently to create hype.
