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Mahesh Shows The Way For Other Stars

Mahesh Shows The Way For Other Stars

Mahesh has a super hit with his very first production and the film is already breaking many records. And Mahesh has left no stone unturned for the promotion of the film.

While many feel that not more than Rs 20 crore was spent on the entire film, Srimanthudu team spent Rs 1 crore only for the film's promotion.

Naturally, this has helped the film in getting a lot of pre-release publicity and the hype has tremendously helped the collections of the film.

Though Mahesh the hero was not particularly media-savvy in the past, Mahesh the producer has taken to media in a big way and he has made sure that he gave personal interviews to all media people who wanted interactions with him.

He also ensured that stories were carried in all media channels, be it print, television or web.

In a time when star heroes prefer 'presentable' anchors to give interviews, Mahesh has shown that them the way.

He has also gone ahead and suggested to the director of Brahmotsavam that he too must set aside a month for the film's promotion.

Well, surely, other stars have to learn a lot from this debutant star producer.

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