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Mega-Publicity Fails To Salvage This Film

Mega-Publicity Fails To Salvage This Film

Barring Pawan Kalyan, all the members of the mega-family came together to promote the film Vijetha including Upasana Kamineni.

But the movie which introduced the younger son-in-law of Chiranjeevi, Kalyan Dev as the hero failed to impress the audience thereby proving that irrespective of the family backing the film, content is king and audience are the ultimate judges.

An 80s type theme proved to be the undoing of Vijetha whereas RX 100 which released at the same time with virtually unknown faces scored it big thanks to some sexually explicit content a la Arjun Reddy which has the youth flocking the theatres.

Nevertheless, the flop of one film is no judgement of an actor and with the backing of the mega-family behind him; there will be no dearth of projects for him provided the public accepts him as an actor.

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