It's once again that time of the year for Mumbai Fashion Week and Hyderabad has its representation by not just one but three girls.
For the past few years, it has become the stomping ground for the Reddy cousins, all of whom incidentally hail from the GVK clan.
The first name that pops up to the fore is that of Anushree Reddy, whose signature floral lehengas are a staple hit with the young, modern and well-heeled.
A little more conservative in her aesthetic, but not one to be left behind when it comes to popularity is her other cousin Jayanthi Reddy. She also specializes in bridals and is a name to reckon with in fashion circles.
And the recent addition is the youngest of the cousins, Shriya Bhupal whose beautiful gowns with applique have been an instant hit.
Well, the girl who first made headlines thanks to her engagement with superstar Nagarjuna's son Akhil Akkineni is now quite a pro at her work and it will not be long before her work will start speaking for her.