With small movies like Pelli Choopulu creating sensation at the overseas box office, buyers and exhibitors are willing to bet big on promising low budget films.
Jyo Achyuthananda is one such film among the upcoming releases. JAA has created a lot of buzz with its theatrical trailer as everyone kept raving about it.
Overseas trade is expecting this film to be the next surprise hit of the season. They believe that it could be another Pelli Choopulu in overseas market.
With exhibitors and third parties keen on acquiring the rights of Jyo Achyuthananda, overseas buyer has quoted exorbitant price to which they have readily accepted.
Vaarahi Chalanachitram distributed JAA on its own in overseas as they believed that the film has the potential to do well in this territory. Even they didn't expect to make huge bucks prior to the release.
Both Nara Rohith and Naga Shourya have been running through lean phase in their respective careers, but that hasn't affected the business of JAA in overseas.
Now Rohith and Shourya have to pull a very big heist if the buyers have to make profits on the film.