While the publicity campaign for Ram Charan’s Peddi is relentless and perfectly planned, other March releases like Toxic and The Paradise are lagging behind in promotions.
The latest buzz suggests that The Paradise may not arrive in March after all.
It is unclear what promotional strategy the team of Yash’s Toxic is following, since it is primarily a Kannada production despite being pitched as a pan-Indian project.
Meanwhile, in Telugu cinema, Peddi is scheduled for release on March 27 and Ustaad Bhagat Singh is set for April 2026. Both films have already begun their promotions.
Peddi will release another promotional asset on December 31 as a New Year special. Its first song, “Chikiri Chikiri,” has already gone viral.
On the other hand, The Paradise starring Nani seems to have decided to first complete shooting before initiating promotions to meet the March deadline. Therefore, the team has not yet kicked off publicity activities.
The Paradise will not compete with Ram Charan’s film in March and will instead target a date during the summer holiday period.