Gaayapadda Simham, starring Tharun Bhascker and directed by debutant Kasyap Sreenivas, has been steadily building momentum.
Its striking first look created immediate buzz, and the teaser pushed things further with its lively tone. The promo’s humour and modern flavour have made it one of the more talked-about summer titles.
Curiously, star producer Dil Raju who is releasing the much-awaited Toxic starring Yash has made a surprising move by securing the worldwide theatrical rights of Gaayapadda Simham.
The decision has surprised trade circles not just because of the film’s modest scale, but because the star producer reportedly struck the deal for a big, non-refundable advance, indicating his faith.
Industry watchers note that Dil Raju’s involvement often shifts the conversation around a film’s box-office potential.
His calculated picks rarely miss, and his early faith in Gaayapadda Simham has amplified the film’s trade value overnight.
The movie is getting ready for its theatrical release in summer.
