In an unusual move for the world’s most valuable tech company, Apple has confirmed the elimination of “dozens” of jobs as part of a restructuring of its sales division, Bloomberg reported on Monday, citing people familiar with the matter.
The layoffs affect managers responsible for handling major business, education, and government accounts; a critical segment that helps Apple maintain large institutional partnerships.
While Apple described the changes as an effort to “increase efficiency,” several employees told Bloomberg they believe the restructuring is intended to shift more responsibility toward third-party resellers rather than Apple’s own internal teams.
The job cuts stand out because Apple has largely avoided mass layoffs even as rival tech giants; including Google, Amazon, Meta, and Microsoft; have collectively cut tens of thousands of jobs over the past two years.
Apple has traditionally maintained a lean workforce, making such layoffs rare and highly noticeable inside the company.
Despite the restructuring, Apple’s business outlook remains strong. The iPhone maker is projected to generate nearly $140 billion in revenue this quarter, supported by solid iPhone demand and growing sales in services such as iCloud and Apple Music.
The company has not made any public statement beyond confirming “organizational changes,” leaving employees and analysts watching closely for signs of deeper restructuring in the months ahead.
