Gossip is not just today's buzzword. They have been in vogue since black and white era. Kagada was the magazine that popularized gossips and it was told that many heroines and side characters used to come to editor of that magazine asking him to create some gossip on them and publish. They thought that if their name is not seen in gossiping news, they are going far from public memory.
Once there was a gossip in that magazine stating Jaggayya and Jamuna were romancing on beach road.
There was a gossip to that gossip stating Jamuna paid a sum to Kagada Sharma and got that written.
