The egos of celebrities are difficult to quantify. The producers will go out of their way to satisfy the needs of the stars and keep the heroes entertained.
Producing duo Naveen Yerneni and Ravi Shankar are experts at striking a balance.
Both "Waltair Veerayya" and "Veera Simha Reddy," both of which were made by their company Mythri Movie Makers, open in theatres for Sankranthi.
Fans, however, are applauding the company for the way they are promoting these films without a glitch.
They're keeping the Chiranjeevi and Balakrishna fan bases satisfied with daily updates and promotional material.
Their ability to maintain equilibrium is inspiring jokes and internet memes as well.
This is the first time that the company is releasing two of their projects simultaneously. So, Mythri is making every effort to satisfy both stars.
