The current situation at the box office is not rosy. Only a few films have succeeded in recent times. Stories with different concepts only did wonders. The star image hardly matters now.
Given this situation, it will be tough for Samantha to bring in good openings.
More than opening collections, the producer and distributors are looking for strong word-of-mouth and the long run. Films like “Kantara” picked up collections slowly with WOM.
"Yashoda" is her first heroine-centric film in a long time. So, she is also concerned about the film's fate.
The entire trade is also eagerly waiting to see the film’s fate. Can she deliver this time? She plays a surrogate mother in the film.
