
Telangana CM Revanth Reddy has introduced a unique practice: whenever a big film releases, the lead hero is expected to deliver an anti-drugs message to the youth.
Stars like NTR, Allu Arjun, and Ram Charan have all done such videos.
It’s not an official rule, but when producers want extra shows, higher ticket rates, or special screenings, officials wait until the video is released before granting approval. This is something everyone in the industry knows.
This week, OG is hitting the screens. The film has already been granted extra ticket prices and special shows. But one thing is missing — the anti-drugs video from the hero, Power Star Pawan Kalyan. And by now, it seems unlikely to come.
Pawan enjoys a massive youth following, not only in Telugu states but also among Telugu youth abroad. That same following even helped make him Deputy CM.
A simple video from him urging youngsters to stay away from drugs would have an enormous impact. But clearly, there was no such plan.
If there had been, the video would have surfaced even before the special ticket rates and show permissions were granted.