After maintaining low profile until recently, the makers of Akhanda 2: Thaandavam have finally broken cover, and what a thunderous treat it is.
Released as Nandamuri Balakrishna’s birthday special, the first look and teaser exploded, setting social media on fire and fans into a frenzy.
The verdict is unanimous, as many felt only Boyapati Sreenu can sculpt Balayya’s mass avatar with such explosive precision.
From the fierce character design to iconic dialogue delivery, Balakrishna dominated the screen with unmatched swag and spiritual intensity. With top-tier visuals and blazing background scores, the teaser got blockbuster response.
Now, the Hindi market is getting the Akhanda treatment. And it’s no soft entry. It's a full-scale promotional onslaught.
Backed by producers Raam Achanta and Gopichand Achanta of 14 Reels Plus, the team is going all-in to position Akhanda 2 as a true-blue Pan-India spectacle.
A whopping Rs 1.6 crore has reportedly been spent solely on offline North promotions of Akhanda 2.
40+ massive hoardings have taken over Mumbai, dominating skylines and prime spots, with every major newspaper carrying eye-popping full-page ads. North India’s being pulled into the Akhanda storm.
This level of marketing muscle for a Telugu sequel in the Hindi belt is rare, but the team clearly knows the stakes.
A strong belief in the subject and its potential to create wonders at the Pan-India level are driving this aggressive push.
By the time of its theatrical release, 14 Reels Plus wants to ensure Akhanda 2 is mounted properly and appropriately for a powerful worldwide Hindi release.
With expectations sky-high post-teaser, the message is loud and clear. Akhanda 2 is coming for box office supremacy, nationwide.
The movie is gearing up for Pan India release on September 25th for Dussehra.
