Pawan Kalyan’s “Ustaad Bhagat Singh” is showing a muted trend in North America ahead of its premiere shows, raising concerns about its opening numbers.
The film is not only facing the impact of relatively low pre-release hype but is also being overshadowed by the strong wave of “Dhurandhar 2,” which is heading towards a massive $2 million premiere gross in the US market.
In comparison, “Ustaad Bhagat Singh” is currently hovering around the $250K mark in advance sales.
With less than a day left for premieres, the film needs a significant last-minute surge to improve its prospects.
If the current trend continues, the film may only manage to cross around $500K from premiere shows.
For context, Pawan Kalyan’s previous blockbuster “OG” had grossed close to $3 million from premieres in North America. Compared to that benchmark, the current film is trending much lower.
Trade analysts point out that “Ustaad Bhagat Singh” hasn’t generated the kind of buzz seen for highly anticipated projects like “OG,” while audience attention is largely focused on “Dhurandhar 2.”
At this stage, the film’s box office performance will heavily depend on word-of-mouth and early reviews.
While the team is pushing promotions aggressively, a positive talk post-premieres will be crucial for the film to pick up momentum over the weekend.