Andhra Pradesh Government granted permission to screen special shows for Agnyaathavaasi film across the state for complete week. Exhibitors can officially screen shows from 1 AM to 10 AM besides regular shows.
This is a boon for the buyers who invested so much in the film. Revenues will be huge as it is holidays time in the state.
With hiked ticket prices and special shows, Agnyaathavaasi has a great chance to break standing records in its first week.
Although there are other films to compete with for Sankranthi, none of those films are of this magnitude.
Agnyaathavaasi has set a new Non-Baahubali record in pre-release business. Its theatrical rights were sold for around Rs. 125 crore and nothing short of a blockbuster result can recover that money.