Sukumar's Rangasthalam has been making waves among business circles. Although it is not a regular commercial entertainer, buyers are coming up with attractive offers with immense confidence in the film.
UV distributors that have a strong hold on distribution and exhibition business in Andhra Pradesh are entering Telangana with Rangasthalam.
UV bagged the Nizam distribution rights of Rangasthalam for Rs. 18 crore. It is a very good deal for the producers as none of Charan’s films after Magadheera were able to collect this much in Nizam.
Vicky, one of the partners in UV Creations is a good friend of Ram Charan. He is the one who made this deal possible.
It has become a huge headache for producers to find distributors in Nizam area due to monopoly of Dil Raju and Asian Films. With UV entering the market, producers will have another strong option to consider.
Let’s see whether UV finds success with Rangsthalam in their first attempt itself or not.