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Now, That Is Good Thinking!

Now, That Is Good Thinking!

'Swacch Bharat' campaign for KCR has suddenly adopted this with a seriousness that has shocked even the BJP. And Chandrababu is also promoting the same whenever he can.

Even if there is no money in Swacch Bharat, the campaign is an excellent tool to get oneself on to the front page of newspapers through pictures of sweeping a street for 60 seconds or lifting a pile of mud until the sound of “Click”.

Naturally, these photographs help their brand image. However, Naidu has actually put the ‘Swacch Bharat’ campaign to a good use.

Naidu in his review meeting told officials to generate power out of waste as part of the campaign. He also viewed several presentations of companies on waste management. This is good thinking by Naidu.

‘Swacch Bharat’ in itself may or may not be a good policy. Politicians need to have a ‘swacch dil’ first. But Naidu in treating it as a ‘waste management’ programme leading to economic benefits is doing the right thing.

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