The Telangana State Government has launched a global online campaign to promote Bathukamma, which has been accorded State festival status recently.
A special website http://bathukamma.telangana.gov.in with information about Bathukamma, photos and videos of Bathukamma celebrations has been launched.
Details of Worldwide Bathukamma celebrations have been uploaded into the website.
A Facebook page www.facebook.com/TelanganaBathukamma and a YouTube Channel www.youtube.com/user/TelanganaBathukamma have also been launched. Further, a global digital campaign has been launched on Google, Facebook and YouTube.
The campaigns have been getting very good response from Telanganites across the globe. Already six lakh people have viewed the Bathukamma Digital Campaign on various platforms.
Telanganites living in various countries are sharing the photos and videos of their Bathukamma celebrations on the Facebook page set up by the state government.
Arrangements have also been made to webcast the 2nd October Tank Bund Bathukamma celebrations on YouTube live across the globe through the link https://www.youtube.com/watch?v=7Nj1q7ShImA.
